IF YOU ARE AN ADVERTISING AGENCY
IF YOU ARE A SCHOOL OR YOUTH GROUP
IF YOU ARE A HOSPITAL OR HEALTH CARE PROVIDER
IF YOU ARE IN THE ENTERTAINMENT INDUSTRY
IF YOU ARE A BAR OR RESTAURANT
Great ideas that all organizations can use...
BUILD YOUR TEAM:
Offer awards to your top fundraisers. Rewards can include bonus casual days, a paid vacation day, sporting/theater tickets, etc.

Encourage friendly competitions between departments, or challenge another team to see who can raise the most money. Keep a running tally of everyone's fundraising totals posted in plain view.
Ask employees to submit designs for your team T-shirt. Turn this into a fundraiser by asking for an "entry fee," then have other employees "vote" with dollar donations, and sell the T-shirts to non-walkers. Any money you collect can become part of your team donation.
INCREASE FUNDS RAISED BY YOUR TEAM:
Offer employees the opportunity to donate to the EIF REVLON Run/Walk For Women through a simple payroll deduction. This is a highly effective way to increase participation from all employees.
Ask your company about utilizing an existing matching gift program and begin a program, for your team. Companies can make a flat donation to the team or sponsor walkers for fifty cents on the dollar, dollar for dollar, or even two-for-one. If your company or organization does not have a matching gift program, talk to management about starting one.
Ask everyone in your office to empty their pocket change into a donation jar every day. Use a clear jar to watch it fill up...have a department competition to see which jar fills first...or how many jars you can fill.
Sell pink ribbons to raise money for your team.
How about inter-team intramurals? Challenge a rival company or department team to a softball game, bowling match or poker night, with all proceeds going to fill the winning team's coffers.

GET THE WORD OUT:
Let everyone know you are starting a team. Hold a team talk about the EIF REVLON Run/Walk For Women in the lunchroom. Have a kick-off picnic and/or set up a team sign-up table. Show the EIF REVLON Run/Walk Team For Women Video for extra inspiration. If you work in a building with small firms that do not have teams, invite them to join yours.
Include a registration card and cover memo in paycheck envelopes. This is one of the easiest ways to get the word out to everyone in your organization. Be sure to make it easy to register. Have registration cards placed in high traffic areas.
Keep co-workers informed via e-mail and voicemail. Post regular updates regarding the status of the team to cultivate team interest and promote participation.
Encourage people to visit the EIF Revlon Run/Walk For Women website.
Place EIF REVLON Run/Walk For Women posters and stands in lunchrooms, reception areas and on bulletin boards.
Contact your team's previous walkers and ask them to return! If you would like a copy of last year's team roster, please call the EIF REVLON Run/Walk For Women office at 212-379-3199 or email info@revlonrunwalk.com.
If you are an advertising agency consider... back to top
COMPETITIONS:
Challenge another ad agency to see who can raise the most money in this year's Run/Walk (call the EIF Run/Walk For Women hotline at 212-379-3199 for a list of participating advertising agencies). You can also set up a competition inside your own agency between departments (artists vs. copywriters) or between employees working on different accounts.
GET YOUR CLIENTS INVOLVED:
If you work with clients who do not have an EIF Revlon Run/Walk For Women team, ask them to join your team. Or, better yet, encourage your clients to start teams at their companies.
OFFER INCENTIVES FOR TOP FUNDRAISERS:
Incentives can be paid vacation days, casual days, or a day working with your favorite ad exec.
INVOLVE OUT-OF-STATE OFFICES:
Ask your offices in other states -- or even overseas -- to sponsor your walkers. This is a great way to raise more money and to promote company-wide involvement in the Run/Walk.
If you are a school or youth group consider... back to top
SPECIAL EVENTS:
Hold a Women's Health Awareness Day and distribute materials and information about the EIF Revlon Run/Walk For Women. You'll be educating your peers and signing up walkers. Have a bake sale, a car wash, a penny drive, a rummage sale, or sell school pins/banners/T-shirts/bumper stickers (or do all of those things), with all of the proceeds going to your Run/Walk team. Think really big and organize a concert, dance or other special event, and invite students, faculty and members of your community to attend.
REGISTRATION TABLES:
Set up a registration table in the cafeteria and/or outside the book store, student union or assembly hall. Use Run/Walk posters and registration cards to make the table visible, and sign up as many students and faculty members as possible. If the school administration will permit it, take the registration table "on the road", visit different classrooms, and sign up students at the beginning or end of class.
COMPETITIONS:
Challenge your school's biggest sports rival to a fundraising duel. You could also have different grades (or clubs or classes) compete to see who can raise the most money.
OFFER INCENTIVES TO TOP FUNDRAISERS:
Ask your school principal/dean/activities director about offering awards to the student who raises the most money. Rewards could include community service credits, exemption from a gym class, a gift certificate to a local store/restaurant, etc. Ask your school administrators to set up a "matching gift" program where they match your top ten walkers dollar for dollar.
GET PARENTS INVOLVED:
Make sure that students ask their parents to walk and raise money for your school's team or if they are not walking, to sponsor a student. Many parents or students may work for companies that have matching gift programs, through which the company will also make a donation to the team. Be sure everyone asks about such programs -- it could add hundreds of dollars to your team's total.
If you are a hospital or health care provider consider... back to top
POSTERS:
Use EIF RevlonRun/Walk For Women posters to decorate your break rooms and lounge areas. Hang posters and place registration cards anywhere health education materials are displayed.
COMPETITIONS:
Challenge another hospital to see who can raise the most money in this year's EIF Revlon Run/Walk For Women (call 212-379-3199 for a list of participating hospitals). You can also set up a competition in your own hospital between departments or between doctors and nurses, etc.
SOLICIT MANAGEMENT SUPPORT:
Ask for permission to distribute registration cards and a memo describing the event to all hospital staff. In addition, see if the hospital will allow you to make presentations at staff or department meetings.
SPECIAL EVENTS:
Hold a Women's Health Awareness Day, and distribute educational materials and information about the EIF Revlon Run/Walk For Women. Have a bake sale, a penny drive or a rummage sale, with the proceeds going to your team. Or, you could throw a party for employees and their guests, and ask them to bring donations to support the team.
INCENTIVES:
Offer awards to your top fundraiser. Rewards can include an extra personal day, the chance to choose a rotation, an extra-long lunch/dinner break for a week, etc. Be creative -- offer incentives that your employees will appreciate. Remember to emphasize the "helping others" profile of the event.
If you are in the entertainment industry consider...back to top
SPECIAL EVENTS:
Have a sale of all the fun and crazy giveaway items you've received from your company's promotions, vendors and other entertainment companies.
INVOLVE YOUR AUDIENCE:
Designate a day, a week or a month for women's cancers awareness.
Make a speech from the stage, run a PSA spot before every movie and put Run/Walk materials in your lobby.
Ask audience members to join your team or sponsor your members...take up a collection with your actors and ushers or insert a donation envelope into your playbills.
INCENTIVES:
- The chance to have a demo reviewed by the A&R rep of their choice
- The chance to win a baseball cap, jacket or sweatshirt featuring your network or studio's logo or a collection of CDs or videos
- The chance to sit in on a recording session with the artist of their choice
- Recording time in your company's studio
- The chance to attend a movie premiere or opening night party
- Backstage passes to a performance or VIP theater tickets
(Because these are great prizes, you might want to consider setting a fundraising minimum to qualify.)
If you are a bar or restaurant consider...back to top
FOOD OR BEVERAGE SPECIALS:
Select a drink or entree special, and donate part of the proceeds from sales of that item to the Run/Walk. Offer your patrons a special happy hour night, with a percentage of the proceeds going to the EIF REVLON Run/Walk For Women.
HOST A GAMING TOURNAMENT:
If your venue has pool, liars dice, ping-pong, darts or video games, host a tournament with the proceeds going to your team.
TURN A BAD TIP INTO A FUNDRAISING OPPORTUNITY:
Encourage the wait staff to drop their coin tips into a fund for the Run/Walk.
ENCOURAGE CUSTOMER/VENDOR INVOLVEMENT:
Place registration cards and/or flyers behind the bar inviting customers to join your team. Create team buttons or T-shirts that employees can wear to create visibility for your team, and make sure that employees invite all customers to join your team. As an added incentive, consider offering your top fundraising customer a free meal.
Encourage your vendors to get involved. Ask them to either make a donation or donate prizes to raffle for your team.
back to top